Digital – making the case for investment within local government

By Steven McGinty

In March, a report by Nesta and the Public Service Transformation Network suggested that local councils could save £14.7 billion by going 'digital by default' by 2020, i.e. moving all transactional services online and digitising back office functions.

However, this is not the first report to highlight the potential savings in going digital. In 2015, the Policy Exchange think tank published a report outlining how £10 billion could also be saved by councils by 2020, if they made smarter use of data and technology. Similarly, the Local Government Association (LGA) has published guidance on the benefits of digital technologies for councils, including financial savings.

All these documents make the positive case for digital. Yet, as discussed in a previous blog article, local government is still lagging behind when it comes to implementing new technologies. Jos Creese, Chief Information Officer (CIO) at Hampshire County Council and Chair of the Local CIO Council, explains that:

"It's doubtful if any local authority is not making savings from digital investment. The challenge is being able to quantify savings."

This suggests that if local government is ever going to achieve its ambition of becoming ‘'digital by default', then attempts must be made to evaluate projects, to develop a strong evidence base, and to share examples of best practice. Below I've highlighted some projects which provide a strong case for investment.

Manchester City Council

In 2012, Manchester City Council decided to create a more responsive ‘mobile first’ website that citizens could access from free Wi-Fi spots around the city via smartphones and tablets. The website was developed by an integrated team comprising IT and marketing staff from Manchester City Council, and developers from the supplier. From the beginning, the team reviewed how people interacted with the council, such as how they asked for services and how they reported problems. The website was tested by members of the public, as well as accessibility experts and representatives from organisations representing blind and partially sighted people.

This website redesign has led to Manchester City Council saving £500,000 in the first nine months and winning a European award for website design and functionality.

Nottingham City Council

Nottingham City Council has introduced a workflow management app, replacing an inefficient paper-based system. The new app allows staff from customer services, highway inspectors and response teams to enter faults, such as potholes or damaged street lights, directly into the system. It then automatically allocates the fault to the relevant inspector and, once the work is completed, digitally signs it off. Residents are also kept informed via updates, as the progress of the work is linked to the initial order raised.

The council has reported that the app has created £100,000 in savings in less than one year. In addition, the improved monitoring of productivity has led to 40% field efficiency savings and 60% back office savings in the Highways department.

London Borough of Camden

In 2013, the London Borough of Camden introduced a programme to create a single source of residents’ data. The Camden Residents Index (CRI) used a technological solution to match different types of data with individual residents (allowing the council to have a single point of view for each resident’s data).

The CRI has been used for a number of purposes, including detecting fraud and managing the electoral roll. For instance, the index was able to identify 752 council properties that could have been illegally sublet. The council estimated that a quarter of these properties were reclaimed, saving approximately £18,000 per property and £3.4 million in total. The CRI was also able to validate 80% of data from the electoral roll (which is higher than the 50% rate of the Department for Work and Pensions, which usually validates the council’s electoral data). This increased match rate resulted in less manual checking, which saved Camden council £25,000.

Poole County Council

Poole Borough Council has recently moved towards using cloud-based services. They highlighted three main drivers for this change: complying with the Cabinet Office’s Cloud First Directive; improving the agility of services; and making the necessary savings to the information and communications technologies (ICT) budget. The move has already saved the council £60,000; with an additional £750,000 worth of savings possible over the next three years.

Conclusion

Local council leaders may be anxious about making the case for investment, but investing in digital should be considered as a necessity, rather than a luxury, for meeting growing citizen demands with fewer resources.

These are just a few, of the many examples, of how local councils have benefited from digital transformation.

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2 Comments

John Rudkin 5 Years Ago - Edited
Manchester's move to mobile (and their growth to WiFi enable the city - which I personally experienced) cemented their aggressive lead in transforming how people could access services; Nottingham have openly supported different ways to access information, opening up new channels; Camden have been in the news on a number of occasions because they are willing to listen to their customers and adapt; Poole ( I wasn't aware of) are making clear changes, increasing agility and with great promise. What links these trendsetters is a willingness to rethink, adopt clear strategies to modernise...and in the process they seem to me making efficiency gains. Well done! To those Councils that fear change, cost, loss of control (you know who you are), it is time to sit up and listen to those succeeding. It is usually the ICT leads that hold back changes, the skill sets of the ICT teams and the degree of willingness to look beyond the 'office standard' solutions. Many still hold on to antiquated OSes that will not entertain more advanced technologies. Get your fingers out or leave it to someone else. We need transformation now...and along with it the readiness to address the needs of today's society. To those Council Leaders and more senior staff - check out that ICT Department. Why is your web site so poorly received?; Why is it not being utilised more?; How often do you see IT problems?; Why is the RISK of malware and viruses not taken more seriously?; Whey don't you use more modern, popular platforms? Do not accept the "we can'ts" and employ "why nots". Everything is now in place. Enough of the excuses...
Steven McGinty 5 Years Ago
Thanks for commenting John. And absolutely agree with your message - very well put.